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![Five Basic Principals Of Effective Key Account Management]( "Five Basic Principals Of Effective Key Account Management")
January 18, 2010
Not all clients are created equally and pharmaceutical companies realise that they may not treat them all with a similar...
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![The Crucial Importance Of Effective Implementation For A Sales Force]( "The Crucial Importance Of Effective Implementation For A Sales Force")
January 11, 2010
Effective marketing begins with the initial action. Someone once said that you cannot score a goal unless you first take...
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![Professional Pharmaceutical Consultants Represent A Fundamental Link To Success]( "Professional Pharmaceutical Consultants Represent A Fundamental Link To Success")
January 09, 2010
Few industries are as competitive or are as subject to complex external dynamics as the pharmaceutical and healthcare fields. The...
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![High Sales Force Effectiveness Requires The Right Strategy]( "High Sales Force Effectiveness Requires The Right Strategy")
January 05, 2010
Proper incentivisation is critical to the effectiveness of an organisation’s sales force. However, the methods of incentivisation are often misinterpreted,...
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![Elite Pharmaceutical Consultants Suggest Undertaking Key Account Management Tactics]( "Elite Pharmaceutical Consultants Suggest Undertaking Key Account Management Tactics")
January 04, 2010
Some business practitioners use a metric termed the 80/20 rule, which dictates that 80% of an organisation’s business comes from...
